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Digital Merchandising Specialist - Media & Promotions
Job ID R26_6351 Address 3200 Hackberry Road, Irving, Texas, 75063, United States Location Irving, Texas7-Eleven is an iconic family of brands with over 86,000 locations, surpassing every retailer in the world. We revolutionize convenience, restaurants and fuel through cutting edge innovation — working hard to be the customer's first choice. 7-Eleven empowers our employees to "activate awesome" and make a meaningful impact in their stores and communities every day. If you're ready to grow, lead and make a difference, come join our team and help shape the future of convenience.
The Digital Merchandising Specialist role supports the planning, execution, quality assurance, and optimization of promotional content across 7NOW and 3rd party marketplace digital experiences. This role translates merchandising and promotional strategies into accurate, timely customer-facing experiences across app and web placements, including homepage banners, deal tiles, offer pages, and push notifications.
The specialist serves as a day-to-day coordinator across Digital Merchandising, category teams, CRM/7Rewards, n-House Creative Agency, Catalog, Technology, Operations, and CPG vendors to ensure offers launch on time, display correctly, and meet business and customer requirements.
KEY DUTIES AND RESPONSIBILITES:
· Act as a central point for coordination of the digital merchandising team’s promotion and marketing requests.
- Execute the digital 7-Eleven sales plan holistically, inclusive of planning, offer setup, and validation.
- Craft the 7NOW CRM calendar with offer inputs from digital category owners, vendors, CRM, and internal stakeholders to drive new customer acquisition, sales growth, and a consistent customer experience.
- Maintain and coordinate the 7NOW in-app placement plans and 7NOW in-flight promotional trackers.
- Translate promotional ideas into digital marketing briefs, including offer copy, products to feature, promotional dates, target audience, quantity limits, promo codes, legal language, deeplinks, and store or geographic eligibility.
- Coordinate recurring promotional updates and new offer requests across seasonal, event-based, category, Gold Pass, and basket-level promotions.
- Track offer status from request through creative development, review, approval, launch, and final completion.
- Review and validate homepage banners, deal tiles, offer placements, push notifications, and related digital content before launch.
- Review creative proofs and final assets, document revisions, and coordinate corrections with Marketing, CRM, Catalog, and Technology partners.
- Identify and resolve issues involving promo IDs, item or SLIN lists, store lists, location filters, offer setup, timing, or customer eligibility. Triage may require after-hours support as needed.
- Maintain organized source files, workbooks, creative references, store lists, and historical promotional records.
EDUCATION AND EXPERIENCE:
EDUCATION: Bachelors/4 Yr Degree
YEARS OF RELEVANT WORK EXPERIENCE: 3+ years
SPECIFIC KNOWLEDGE AND SKILLS:
- Experience with a retail, delivery, marketplace, mobile-app, or omnichannel commerce business.
- Experience with a content management system, promotional platform, offer-management tool, or digital asset workflow.
- Expert knowledge of Microsoft Office (especially Excel)
- Detail oriented to accurately maintain a deep level of content day to day
- Strong communication and cross-functional skills
- Critical thinking and problem-solving skills
- Proficient in basic analytics
If an hourly or salary range is included in this ad it represents the range 7-Eleven in good faith believes is the range of compensation for this role at the time of this posting. The Company may ultimately pay more or less than the posted range. This range is only applicable for jobs to be performed in this state. This range may be modified in the future. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, long-term incentive compensation, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
For a general description of all benefits 7-Eleven is offering in the US for the position, please visit this link.
For a general description of all benefits 7-Eleven is offering in Canada for the position, please visit this link.
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