New Market Entry Manager - 7IN

With more than 13,000 stores in the U.S. and 84,000 stores globally, it is no wonder 7-Eleven, Inc. has been named an iconic brand. In addition to 7-Eleven stores, 7-Eleven, Inc. also operates and franchises Speedway, Stripes, Laredo Taco Company and Raise the Roost locations.

Since inventing the convenience industry in 1927, 7-Eleven has built a rich 96-year history filled with beloved products like Slurpee, Big Gulp and Big Bite, and fan-favorite holidays like Slurpee Day and Bring Your Own Cup Day.

Now, 7-Eleven is on a mission to contemporize the brand and redefine convenience – and we need your help.

The Manager of New Market Entry (NME) plays a critical role in supporting the company’s expansion into new markets by conducting in-depth research and analysis. This role focuses on gathering market insights, evaluating competitive landscapes, and assessing financial and operational feasibility. By partnering with cross-functional teams, the Manager of NME provides data-driven recommendations to inform strategic decision-making and ensure successful market entry.

Main Responsibilities:

Market Research and Analysis

• Conducts comprehensive market research to identify trends, growth opportunities, and geographic, demographic, and economic factors influencing potential markets.
• Analyze competitive landscapes, customer behaviors, and industry trends to evaluate the feasibility and attractiveness of new market opportunities.

Cross-Functional Collaboration

• Partners with teams across operations, store development, merchandising, and other departments to gather relevant insights and align market entry strategies.
• Track competitors’ activities and analyze their strategies to inform positioning and differentiation.

Reporting and Presentation

• Prepare detailed reports and presentations summarizing research findings and market entry recommendations for leadership.
• Support cohesive decision-making by providing clear, data-driven insights.

Risk Assessment and Mitigation

• Conduct risk analysis to evaluate potential internal and external variables impacting market entry.
• Develop and implement risk mitigation strategies, including securing legal counsel, adapting business models to local market conditions, and establishing operational processes.

Financial Modeling and Feasibility

• Assist in creating financial models and forecasts to estimate revenue potential, market entry costs, and overall financial viability.
• Provide insights on the economic implications of market expansion initiatives.

Administrative Support

• Coordinate data collection and analysis for market entry projects to ensure timely and accurate execution.
• Collaborate with senior team members to refine research tools and improve team efficiency.

Education & Core Competencies:

• B.A. Business, Economics, Marketing or related field
• 5+ years of experience in strategy, market research, business development, or business consulting
• Strong market analysis skills, including competitive analysis and go-to-market strategy
• Experience with financial modeling, forecasting, and business feasibility assessments
• Strong presentation and storytelling ability, able to turn complex data into insights
• Exposure to international markets (travel, study abroad, work with global teams, or international projects)
• Experience engaging and negotiating partnerships  
• Proficiency in Microsoft Excel and PowerPoint for data analysis and presentation creation
• Strong attention to detail, problem-solving skills, and ability to work independently in a fast-paced environment
• Prior experience in a consulting firm in a client facing position, corporate strategy team, business development, or investment/financial analysis role
• Retail, franchising, or consumer goods industry experience
• Experience working with legal and regulatory frameworks for market entry
• Market Research & Analysis: Ability to analyze geographic, demographic, and economic trends
• Financial & Business Acumen: Strong understanding of market feasibility, financial modeling, and forecasting
• Cross-Functional Collaboration: Works seamlessly with teams in operations, store development, merchandising, and other departments
• Strategic Thinking & Decision Making: Provides data-driven insights to inform business strategy
• Business development: initial reach-out and partnership negotiations
• Communication & Presentation Skills: Ability to translate research into actionable recommendations and present to leadership
• Problem-Solving & Risk Mitigation: Identifies potential risks and develops mitigation strategies

Travel Requirements: 10% (one week every two to three months)

Location: Dallas, Texas

If an hourly or salary range is included in this ad it represents the range 7-Eleven in good faith believes is the range of compensation for this role at the time of this posting. The Company may ultimately pay more or less than the posted range. This range is only applicable for jobs to be performed in this state. This range may be modified in the future. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, long-term incentive compensation, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.